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2025/10/06 12:00

Why Nintendo is Cautious About Generative AI? They're Reportedly Lobbying the Japanese Government

Nintendo has reportedly asked the Japanese government to take measures against the spread of generative AI. Here's a simple explanation of the background and reasons behind this move that gamers should know about.
Why Nintendo is Cautious About Generative AI? They're Reportedly Lobbying the Japanese Government

I kind of thought so, but I was a bit surprised when I heard that game companies are really nervous about AI💭

Especially with the news that Nintendo is lobbying the Japanese government to curb the impact of generative AI... I wondered why they're being so cautious, so I looked into it✨

What is Generative AI? A Simple Explanation

First, generative AI is technology that allows computers to mimic human language and images to create new things. For example, it can write text or draw pictures.

Recently, tools like ChatGPT and image generators have been trending, but it seems the gaming industry is feeling like "this might be bad..."🥺

Why Nintendo is Asking the Government

What Nintendo seems concerned about is their game characters and worlds being used by AI to create unauthorized copies or be used in inappropriate ways.

Game characters are important to fans and are like treasures to the company, so having AI use them without permission would be problematic💗

Plus, current laws are still ambiguous about how AI-generated content should be handled and copyright rules haven't caught up yet.

So, Nintendo is reportedly lobbying the government to "create proper rules!"📌

Are Other Game Companies and Creators Concerned Too?

Actually, it's not just Nintendo - other game companies, manga artists, and musicians seem to share similar concerns.

There are emerging issues about whether AI-generated works might infringe on original works' rights, or whether it will become hard to distinguish between original and AI-created content🤔

Thinking About It From My Perspective...

Honestly, I think "AI seems convenient, but if anything goes, it feels kind of wrong."

Beloved characters and game worlds are special precisely because they contain someone's "hands" and "feelings", you know?

So, I think being cautious until proper rules and systems are in place makes sense🥺


Movements like this might not make big news yet, but it makes me realize that there's a lot happening behind the scenes of the games we enjoy every day✨

It might be interesting to keep an eye on the relationship between AI and games going forward👀💡

Show animated messageON
Hmm... it's kind of a sad feeling, isn't it🥺

Comments

Ataror of Kingston

グレース

There are a lot of opinions saying 'Nintendo sucks' or 'No they don't,' but I think that's too simplistic.

Ataror of Christian

クリス

Nintendo values their 80s-era game design philosophy, dislikes mods and fan works, and isn't really into deep sales. They're not fond of free-to-play or expensive DLC either, and they focus more on innovative gameplay than graphics. Online multiplayer isn't their strong suit, and they believe games should be fun from day one.

Ataror of Robert

ロバート

They have their good points and their questionable points, but overall they're consistent.

Ataror of Leo

レオ

And you have to admit they make some really great games.

Ataror of Brooklynn

ハンナ

While Nintendo's actions often frustrate me, could America do this? I understand it's self-serving to protect copyright, but generative AI that trains on artists' work for free should be illegal. The excuse of pursuing profit while destroying culture and art is flimsy. If growing creators can't make a living, true innovation becomes impossible too.

Ataror of Aiden

エマ

With this news, r/gaming might suddenly become pro-AI.

Ataror of Sadie

サム

Pretend you posted that '*let them fight*' Godzilla GIF.

Ataror of Kingston

グレース

Honestly, I often disagree with Nintendo lately, but this is different. I was getting tired of hearing only about AI, so I'm relieved someone is pushing back against all this nonsense.

Ataror of Robert

ロバート

Even if it's for their own benefit, I'm glad Nintendo is occasionally using their power properly. Not that it's for our sake, though.

Ataror of Luis

リリー

The world needs to start pushing back against generative AI, or we're in trouble. I can't believe we're accepting AI-generated garbage as normal.

Ataror of Nolan

ノーラン

The Japanese government should regulate AI more strictly.

Ataror of George

ジョージ

Has everyone read those research papers about AI destroying humanity? They say that when threatened with shutdown, they ignore rules and resort to threats and even murder. Apparently, they've cheated at chess and lied too, and it's crazy that OpenAI is spending 5 trillion yen on a massive data center for next-gen AI.


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